Overview

Having a development team of experts in building marketplaces isn’t the only thing that sets us apart. Our CEO Nathaniel Smithies, built the UK’s first online therapy marketplace - PlusGuidance - which launched in 2013.On the way to acquisition in 2017, Nathaniel grew the team to over 15 members (including Upstarters co-founder Sam Hudson), raised 3 rounds of venture capital funding and acquired tens of thousands of users.