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Top Lead Generation Companies in Kolkata


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Technokrats

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TechnoKrats, an offshore software development and BPO company in Kolkata, India, is the sister concern of Tenet Systems Pvt. Ltd. Since 2006, Tenet Systems has been delivering robust BPO and KPO services to international clients. TechnoKrats, active since 2015, provides bespoke technology-based services globally and is considered one of the best website design and development services in India. Our field of expertise encircles web designing & development, digital marketing with SEO and SEM services, lead generation technology integration services, application development, and BPO services. Our resilient team of experts: UI/UX designers, experienced project managers, and developers are skilled in offering powerful solutions and are always ready to take up challenges that make TechnoKrats Read More

  • dollar

    $25-49/hr

  • user

    50 to 99

  • calender

    2015

  • location

    India

Frequently Asked Questions

Lead Generation in BPO services is the process of identifying and cultivating potential customers for a business. It involves collecting contact information and other relevant details of individuals or companies who might be interested in a product or service.

Unlike other BPO services that focus on customer support or data processing, Lead Generation is specifically aimed at finding new potential customers. It often involves market research, cold calling, email marketing, and managing sales inquiries.

Outsourcing Lead Generation can save time and resources, provide access to specialized skills and technology, allow for scalability, and enable businesses to focus on core activities while experts handle the lead generation process.

BPO companies use various methods to ensure lead quality, including data validation, lead scoring systems, regular quality checks, and adherence to predefined criteria set by the client. They also often provide detailed reports and analytics on lead quality.

A generated lead usually includes basic contact information such as name, phone number, email address, and company name. It may also include additional details like job title, industry, company size, and specific interests or needs related to the product or service.

Outsourced Lead Generation services often have access to more resources, specialized tools, and experienced staff compared to in-house efforts. They can usually generate a higher volume of leads more quickly and efficiently, though in-house efforts may have better knowledge of the company's specific needs.

Common challenges include reaching the right audience, maintaining data quality, and converting leads into sales. BPO services address these by using targeted marketing strategies, implementing strict data management processes, and often providing lead nurturing services to improve conversion rates.

Reputable BPO companies implement strict data protection measures, including secure servers, encryption, access controls, and compliance with data protection regulations like GDPR. They also typically sign non-disclosure agreements and follow client-specified data handling protocols.

Common metrics include the number of leads generated, lead quality score, conversion rate, cost per lead, return on investment (ROI), and customer acquisition cost. BPO companies often provide regular reports on these metrics to their clients.

When choosing a BPO service for Lead Generation, consider factors such as their industry experience, technology capabilities, data security measures, pricing model, and track record. It's also important to ensure they understand your specific business needs and can provide customized solutions.

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